Jurisdiction
A firm can only take cases in the states where it practises, so state rules have to be enforced on every call.
Legal
Legal pay per call that reaches the right firm, in the right state
Law firms buy calls for specific case types, in specific states, while their intake team is available. Insight Dial routes each call against those rules, confirms the firm can take it, and gives everyone the same record of what happened.
What makes legal calls hard to run
Intake availability
A call that rings out after hours is lost revenue for everyone in the chain.
Proving call quality
When a firm questions a call, you need the recording and a quick way to see what was said.
How Insight Dial handles legal pay per call
- State rules and intake hours for each firm, checked before the call rings
- A pre-transfer check so the firm confirms it can take the caller
- Waterfall routing that moves on to the next firm when one does not answer
- Call recordings with AI transcripts and one-line summaries, so a disputed call can be checked in minutes
- A buyer portal where each firm sees the calls it received, its answer rate and its charges
- Quality grades for each traffic source, with automatic pausing of sources sending too many short calls
Getting started
- Create a publisher account and add your first campaign
- Add your buyers with their states, hours and daily caps
- Invite affiliates with private links and set each one's rate
- Use the test-call tool to see where a call would go before you send live traffic
Pricing is pay as you go. See how billing works.
Questions about legal pay per call
How does legal pay per call work?
A publisher or affiliate generates a call from someone looking for legal help. The call is routed to a law firm that accepts that case type and state, and the firm pays for calls that meet the agreed rules, such as a minimum duration.
Can law firms check the calls they were charged for?
Yes. Each firm can log in to its own buyer portal to see every call it received, how many it answered and what it was charged. Recordings and transcripts help settle questions about specific calls.
What happens if the firm is closed or busy?
Insight Dial checks each firm's hours before ringing and can run a pre-transfer check. If the first firm cannot take the call, waterfall routing tries the next eligible firm.
Learn more: All features · What is pay per call? · How real-time call bidding works · What to look for in pay per call software · Other industries
Run your legal campaigns on Insight Dial
Create a publisher account today, or book a 30-minute demo and we will walk through your buyers and routing.